1) They Make an Awesome First Impression
A good first impression is also a lasting impression. Business cards get misplaced in coat pockets and wallets or get shuffled into an unorganized deck of old business cards never to be seen again. For custom designed coins, it’s easy to see their value and feel their quality once you have one in your hand. Every coin has a satisfying weight and cool metal touch. Textured lettering and artwork add depth to the design, and unique plating options can make the metal shine under any light source.We created this coin for Jonathan Bogaard, the founder of Bogaard Law, LLC. The coin is made from antique silver plating with black colorfill to add contrast in the design. The fine detailing of the company logos, airliner and 2D representation of the man himself catch the eye right away.
2) They Have Lasting Value
All of our challenge coins are made from durable metals like steel and brass. They resist scratching and denting and are unaffected by things like water or sun exposure, giving them a long-lasting value. Business cards bend, fade and get stained but challenge coins maintain their smooth edges and vibrant colors. When creating a series of challenge coins, designs have lasting value as well. A challenge coins series is a set of different coins designed around the same theme. One side is usually identical across the series.The value of a series design comes in the form of saving money on mold fees when reordering and saving time during production when creating new versions of the coin. The Strategic Planning Group makes business card challenge coins this way to get the most out of their custom design. Each coin is altered to incorporate different names and contact information, but they all share a uniform quality.
3) Challenge Coin Have Room to Fit More Useful Information
We have made custom coins with scannable QR codes as well as business information like names, emails, physical addresses, websites, logos and so much more. Adding an interactive element like a QR code encourages people to seek out more information even if it’s just to see where the code leads. Coins offer a wide range of possible combinations for artwork and text so the potential for design is only limited by imagination!
4) They Also Promote Your Brand
Custom corporate coins are used by businesses of every shape and size. They are made for employee incentive programs, fundraising efforts and to be used in place of business cards. Designs will often include company logos, colors and slogans. Including branded artwork into the design ensures that the coins are always promoting awareness for your business, no matter how they are used.Our art team understands the importance of consistency when it comes to creating coins representing a company’s brand. We match colors using the Pantone Matching System and take special care in recreating logos and emblems in their perfect form.
5) Designs Are Functional as Well as Aesthetic
The Strategic Planning Group makes their business card challenge coins with magnetic inserts in them. The smaller insert of the coin is what holds the employee name, contact information and company logo. Since this is everything you would expect on a business card, employees only need to hand out the centerpiece, instead of giving out the whole coin. The base of the coin is used as a coin holder, while the magnetic inserts are used as the business card coin. Not only does this make reorders easier since the smaller magnetic portion of the coin is the only thing that needs to be replenished, but it also creates a coin that’s both functional and well designed.
