/make-your-next-company-event-memorable

How to Make Your Next Company Event Memorable

Posted by Patrick Moyer | Friday March 22nd, 2019 | Topic: Company

First Impressions 

It takes practically no time to form judgments about the people and places around us. Research from Princeton found that it takes only 100 milliseconds to decide if someone is trustworthy or not. These results are based on facial features alone. It’s the same for pretty much anything. In those first few moments, judgments are made on status, intelligence and how successful someone is. The old adage you should never judge a book by its cover does not seem to be in practice very often. When it comes to your company event, making a strong first impression is the first step to making it memorable.

A good place to start is with your event staff and making sure there are friendly people in place to greet guests as they arrive. You want to make sure everyone feels comfortable by creating a welcoming atmosphere. The next step to making sure your event is memorable is making sure you are sending the right message of gratitude.

Sending the Right Message

No matter the audience, a simple gift of appreciation goes a long way in making an event memorable. First impressions are important for sending a message of welcome and last impressions are important for sending a message of thanks. Company events come in all sorts of colors, shapes and sizes. Some are designed for employees while others are made for clients and potential business partners. Whichever the case may be, it is important to show appreciation because it helps create warm memories of the event and makes it more likely to be remembered favorably. 

To keep that memory fresh, a good party favor can go a long way. Corporate coins are a perfect party favor. They are easily carried so there is no risk of your guests feeling over-encumbered, and they have lasting appeal unlike edible gifts or something like cheap sunglasses or pens. Challenge coins are handcrafted with company logos, colors and values pressed into the design. They are more meaningful than most simple gifts and serve as a reminder of the event itself. Every time one of your guests sees their challenge coin, whether they are employees, clients or business partners, they will remember your event and your message of thanks.  signature-coins-memorable-company-event2

Hosting Different Kinds of Events 

Seminars, conferences, trade shows, product launches and team building events are each tuned for a specific audience and serve a particular purpose. Having a host is important because it gives your audience a guide for the proceedings. They intrigue, entertain and motivate your employees or your clients.

By setting the pace, a host has the power to drive purchases, inspire change in behavior or accomplish any other purpose that your event is fine-tuned to achieve. Picking a host should be done with careful consideration. The last thing you want is for your audience to feel disconnected or board with the proceedings. A great place to start looking is for industry experts within your field and at motivational speakers with experience hosting large events.

Not all events are about training, promoting or driving sales. Some are simply about showing appreciation for your employees. Team building events, milestone celebrations and appreciation events are designed to reward the achievements of your company’s hard workers. These types of events include things like Christmas parties, company picnics, incentive programs and team outings, and are the perfect time to award challenge coins to employees. 

Company challenge coins are still a perfect source of showing appreciation after these kinds of events. Even simple holiday designs that say something like “AMCO Christmas Party 2017” help staff recall the fun memories of that particular event. At the end of the day, making sure your guests remember an event is the most important part because it helps them remember your message. signature-coins-memorable-company-event3

Making Your Event Memorable With Challenge Coins

The final moments of a company event are perhaps the most important when it comes to making the night a memorable one. To ensure you leave a lasting impression on your guests, it is important to show gratitude. A simple message of thanks accompanied by a small gift is enough to get the job done. 

Simple parting gifts like chocolates, cookies or coasters with the company name ironed on the surface are not exactly bad choices. But none of these or several other popular ideas have the lasting effect of challenge coins when it comes to helping people remember your event. Challenge coins are custom designed for individual events and include dates, venue locations, party themes and company imagery. They are beautifully crafted with company colors and are easily displayed in the office or at home for years after the night of your event.   

It doesn't matter what kind of company event it is. It could be a huge corporate party in the ballroom of a large convention center, or it could be a simple afternoon in the conference room. The point of the whole thing is to make it memorable for the people that matter: your employees, your customers and your business partners.
Patrick Moyer Blog Author

Patrick Moyer

Patrick Moyer studied communications, professional and persuasive writing and marketing at the University of Central Florida. He is a full-time copywriter for Signature Promotional Group and spends all of his free time working on his next novel. Books, movies and late night brainstorming sessions around the kitchen table are his favorite pastimes, and his love of stories has him searching for the message hidden behind every custom design that comes through the office. If you think your Signature order deserves to be featured in a blog, give us a call or contact us explaining why at https://signaturecoins.com/contact